Google Ads CTR For Food & Beverage

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CTR For Food & Beverage

  • Median CTR on Google Ads for food & beverage companies is 1.39% in February 2025
  • Median CTR on Google Ads for food & beverage companies decreased by -7.06% compared to last month

Want customized Google Ads performance reports and insights?

Connect your data

Channel

MedianRange
Display

0.53%

+0.14%

0.24%

1.1%

Multi-channel

1.58%

-6.63%

1.12%

2.05%

Performance Max

0.98%

-7.33%

0.74%

1.74%

Search

14.27%

-4.43%

8.86%

28.28%

Shopping

0.64%

-7.3%

0.5%

0.86%

Smart

9.41%

-37.09%

5.36%

9.41%

Video

0.46%

-1.48%

0.21%

0.7%

Network

Content

0.89%

+15.71%

0.39%

1.56%

Mixed

0.98%

-7.33%

0.74%

1.74%

Search

9.13%

-12.97%

2.2%

21.18%

Search (Partner)

0.66%

-27.52%

0.12%

2.75%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: February 16

Check out related metrics for Google Ads

Access more data for free

Our comprehensive guide is designed specifically for Google Ads advertisers in the Food & Beverage industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Food & Beverage sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Food & Beverage advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

  • Register
  • Login
  • How it works
  • Copyright © 2024 Varos