Facebook Ads CPC For B2C SaaS

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CPC For B2C SaaS

  • Median CPC on Facebook Ads for b2c saas companies is $1.57 in July 2024
  • Median CPC on Facebook Ads for b2c saas companies increased by +5.71% compared to last month

Want customized Facebook Ads performance reports and insights?

Connect your data

Campaign objective





















Targeting type
















Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: July 7

Check out related metrics for Facebook Ads

Benchmark CPC for different platforms

Access more data for free

Our comprehensive guide is designed specifically for Facebook Ads advertisers in the B2C SaaS industry, brought to you by Varos data. This resource is your gateway to understanding the average Cost Per Click (CPC) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the B2C SaaS sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of B2C SaaS advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

  • Register
  • Login
  • How it works
  • Copyright © 2024 Varos