Google Ads CTR For Baby & Children Subscriptions

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CTR For Baby & Children Subscriptions

  • Median CTR on Google Ads for baby & children subscriptions companies is 2.06% in January 2025
  • Median CTR on Google Ads for baby & children subscriptions companies increased by +6.31% compared to last month

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Channel

MedianRange
Performance Max

1.39%

-0.88%

1.28%

1.55%

Search

15.79%

+7.09%

11.18%

26.99%

Shopping

0.77%

-25.25%

0.67%

0.92%

Network

Content

6.09%

+338.21%

3.08%

7.59%

Mixed

1.39%

-0.88%

1.28%

1.55%

Search

11.52%

+1.29%

2.97%

13.55%

Search (Partner)

0.27%

-12.7%

0.1%

0.84%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: January 12

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Our comprehensive guide is designed specifically for Google Ads advertisers in the Baby & Children Subscriptions industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Baby & Children Subscriptions sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Baby & Children Subscriptions advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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