Google Ads CTR For Vitamins & Supplements

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads CTR For Vitamins & Supplements

  • Median CTR on Google Ads for vitamins & supplements companies is 1.57% in February 2025
  • Median CTR on Google Ads for vitamins & supplements companies decreased by -0.12% compared to last month

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Channel

MedianRange
Performance Max

0.84%

-5.41%

0.59%

1.83%

Search

9.51%

-3.21%

8.49%

11.93%

Shopping

0.79%

-40.68%

0.74%

1.02%

Video

0.29%

-27.36%

0.16%

0.42%

Network

Mixed

0.84%

-5.41%

0.59%

1.83%

Search

12.44%

+12.3%

3.31%

15.02%

Search (Partner)

0.11%

-76.81%

0%

0.55%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: February 9

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Our comprehensive guide is designed specifically for Google Ads advertisers in the Vitamins & Supplements industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Vitamins & Supplements sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Vitamins & Supplements advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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