Google Ads ROAS For General Fitness

Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Google Ads ROAS For General Fitness

  • Median ROAS on Google Ads for general fitness companies is 2.62 in July 2024
  • Median ROAS on Google Ads for general fitness companies decreased by -38.47% compared to last month

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Channel

MedianRange
Performance Max

2.57

-30.47%

1.87

5.79

Search

2.58

-56.32%

1.73

9.17

Shopping

1.88

+21.31%

1.63

3.79

Video

0.08

-82.88%

0.04

0.11

Network

Content

0.79

+22.01%

0.51

0.79

Mixed

2.57

-30.46%

1.87

5.79

Search

3.39

-35.61%

1.68

6.92

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: July 21

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Our comprehensive guide is designed specifically for Google Ads advertisers in the General Fitness industry, brought to you by Varos data. This resource is your gateway to understanding the average Return On Advertising Spend (ROAS) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the General Fitness sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of General Fitness advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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