Facebook Ads CTR For Baby & Children

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Baby & Children

  • Median CTR on Facebook Ads for baby & children companies is 0.87% in July 2024
  • Median CTR on Facebook Ads for baby & children companies decreased by -5.36% compared to last month

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Campaign objective

MedianRange
Sales

0.96%

+40.48%

0.39%

1.55%

Engagement

0.21%

+1.92%

0.03%

0.33%

Traffic

2.4%

-0.5%

1.52%

4.78%

Targeting type

Lookalike

0.69%

-3.26%

0.51%

1.34%

Prospecting

0.87%

-5.54%

0.59%

1.39%

Retargeting

0.69%

-0.68%

0.46%

1.29%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: July 21

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Baby & Children industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Baby & Children sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Baby & Children advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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