Facebook Ads CTR For Home & Garden

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Home & Garden

  • Median CTR on Facebook Ads for home & garden companies is 1.02% in May 2024
  • Median CTR on Facebook Ads for home & garden companies increased by +1.87% compared to last month

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Campaign objective

MedianRange
Sales

0.86%

-1.63%

0.57%

1.29%

Leads

0.81%

-8.47%

0.67%

1.08%

Engagement

0.34%

+1.22%

0.17%

0.65%

Traffic

2.72%

+6.59%

1.73%

4.19%

Targeting type

Lookalike

1.1%

+6.82%

0.62%

1.99%

Prospecting

1.07%

+2.04%

0.68%

1.63%

Retargeting

0.76%

-5.93%

0.49%

1.35%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: May 12

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Home & Garden industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Home & Garden sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Home & Garden advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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