Facebook Ads CTR For Home & Garden

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Home & Garden

  • Median CTR on Facebook Ads for home & garden companies is 0.95% in April 2024
  • Median CTR on Facebook Ads for home & garden companies decreased by -3.86% compared to last month

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Campaign objective

MedianRange
Sales

0.89%

+2.11%

0.55%

1.46%

Leads

0.88%

-16.25%

0.71%

1.34%

Engagement

0.36%

-25.8%

0.15%

0.89%

Traffic

2.58%

+2.03%

1.55%

3.68%

Targeting type

Lookalike

1.02%

+10.13%

0.6%

1.62%

Prospecting

1%

-2.01%

0.69%

1.6%

Retargeting

0.75%

-12.42%

0.51%

1.29%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: April 21

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Home & Garden industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Home & Garden sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Home & Garden advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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