Google Ads CTR For Home & Garden
Always up-to-date Google Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Google Ads CTR For Home & Garden
- Median CTR on Google Ads for home & garden companies is 1.69% in November 2024
- Median CTR on Google Ads for home & garden companies decreased by -0.19% compared to last month
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Connect your dataChannel | Median | Range |
---|---|---|
Display | 0.8% +37.15% | 0.14% 2.71% |
Local services | 19.26% +23.33% | 15.73% 22.79% |
Multi-channel | 12.02% +165.6% | 7.72% 16.31% |
Performance Max | 1.26% +5.29% | 0.9% 2.11% |
Search | 14.7% +10.22% | 9.77% 26.41% |
Shopping | 0.83% -5.61% | 0.6% 1.26% |
Video | 0.53% -17.78% | 0.14% 0.98% |
Network | ||
Content | 1.13% +20.84% | 0.15% 2.16% |
Mixed | 1.3% +5.69% | 0.9% 2.12% |
Search | 8.83% -7.53% | 2.75% 19.07% |
Search (Partner) | 0.4% -63.56% | 0% 3.81% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: November 3
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Our comprehensive guide is designed specifically for Google Ads advertisers in the Home & Garden industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Google Ads. Leveraging insights from thousands of campaigns within the Home & Garden sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Home & Garden advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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