Facebook Ads CTR For Marketing & Advertising Agency

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Marketing & Advertising Agency

  • Median CTR on Facebook Ads for marketing & advertising agency companies is 1.27% in January 2025
  • Median CTR on Facebook Ads for marketing & advertising agency companies increased by +23.47% compared to last month

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Campaign objective

MedianRange
Sales

1.63%

-8.55%

1.47%

1.78%

Engagement

0.41%

+29.48%

0.32%

0.48%

Traffic

1.73%

-12.68%

1.23%

2.87%

Targeting type

Lookalike

1.03%

+18.8%

0.52%

1.49%

Prospecting

1.32%

+22.76%

0.71%

1.67%

Retargeting

1.16%

+11.71%

0.63%

1.64%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: January 12

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Marketing & Advertising Agency industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Marketing & Advertising Agency sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Marketing & Advertising Agency advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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