Facebook Ads CTR For Sports & Fitness

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Sports & Fitness

  • Median CTR on Facebook Ads for sports & fitness companies is 1.03% in October 2024
  • Median CTR on Facebook Ads for sports & fitness companies decreased by -1.95% compared to last month

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Campaign objective

MedianRange
Sales

0.72%

+6.15%

0.54%

1.12%

Engagement

0.29%

+10.55%

0.07%

1.19%

Traffic

2.1%

-3.7%

1.48%

4.33%

Targeting type

Lookalike

0.83%

-9.45%

0.57%

1.53%

Prospecting

1.04%

-2.28%

0.73%

1.62%

Retargeting

0.93%

+2.98%

0.62%

1.29%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: October 20

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Sports & Fitness industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Sports & Fitness sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Sports & Fitness advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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