Facebook Ads CTR For Sports & Fitness
Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month
Summary of Facebook Ads CTR For Sports & Fitness
- Median CTR on Facebook Ads for sports & fitness companies is 1.04% in March 2025
- Median CTR on Facebook Ads for sports & fitness companies decreased by -4% compared to last month
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Connect your dataCampaign objective | Median | Range |
---|---|---|
Sales | 0.47% -36.37% | 0.43% 0.51% |
Engagement | 0.41% -8.99% | 0.16% 1.77% |
Traffic | 3.35% -7.83% | 1.84% 4.55% |
Targeting type | ||
Lookalike | 0.96% +10.2% | 0.71% 1.83% |
Prospecting | 1.08% +1.28% | 0.72% 1.49% |
Retargeting | 0.9% -7.58% | 0.61% 1.3% |
Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more
Last update: March 16
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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Sports & Fitness industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Sports & Fitness sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Sports & Fitness advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.
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