Facebook Ads CTR For Sports & Fitness

Always up-to-date Facebook Ads cost and performance metrics from billions of dollars of annual ad spend per month

Summary of Facebook Ads CTR For Sports & Fitness

  • Median CTR on Facebook Ads for sports & fitness companies is 0.86% in April 2024
  • Median CTR on Facebook Ads for sports & fitness companies decreased by -7.54% compared to last month

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Campaign objective

MedianRange
Sales

0.73%

+19%

0.41%

0.97%

Engagement

0.13%

-36.02%

0.08%

1.1%

Traffic

2.01%

+3.52%

1.06%

3.55%

Targeting type

Lookalike

0.78%

-0.99%

0.5%

1.27%

Prospecting

0.89%

-5.67%

0.66%

1.33%

Retargeting

0.69%

-6.06%

0.43%

1.15%

Data is based on 5,000+ companies and billions of dollars of annual ad spend from companies connected to the Varos platform. Learn more

Last update: April 21

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Our comprehensive guide is designed specifically for Facebook Ads advertisers in the Sports & Fitness industry, brought to you by Varos data. This resource is your gateway to understanding the average Click-Through Rate (CTR) that brands like yours can expect to encounter on Facebook Ads. Leveraging insights from thousands of campaigns within the Sports & Fitness sector, Varos has meticulously gathered and analyzed data to provide you with accurate benchmarks. Whether you're looking to launch a new campaign or optimize existing ones, our guide offers valuable insights to help you navigate the competitive landscape of Sports & Fitness advertising effectively. Stay ahead by making informed decisions based on industry-specific data that can drive your advertising strategy toward achieving higher engagement and maximizing ROI.

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