🎉 Varos just raised $4.3m! Click here to find out more 🚀
Want Varos data in your Data Studio, Tableau, or existing Google Sheets?
Now we can sync your Varos data to a Google sheet that updates in real time, so you can integrate it into the dashboard of your choice.
Dashboard Overload
Today, marketers have access to data from more sources than they can check on a frequent cadence.
Marketers often check Varos when they’re researching a specific topic or they notice an anomaly in their data and want to verify it against the market.
But just as often, marketers want to stay abreast of market data in Varos to find anomalies. They want to regularly see how they compare to the market to find deviations, and to know when they need to improve something.
But logging into Varos every day or week isn’t ideal for everyone. And sometimes, marketers want data on a different cadence and granularity from our weekly email summaries.
Data Where You Want it
Now, you can sync Varos data into any dashboarding tool that you already use.
With Varos’ new Google Sheets integration, we sync your company’s data and your Peer Group’s market data to a dedicated Google sheet in real time. You can use that to easily create charts in any dashboarding tool you already use.
In most dashboarding tools such as Looker and Tableau, it just takes a few minutes to set up. Or you can import data into your own Google sheet if that’s what you monitor on a regular basis.
With market data in your existing reports, you can get early warning if your metrics are deviating from the market. And you can get peace of mind if all is going well.
The sheets update once per day automatically and you can get the market data for any cut of data that you’d like.
If interested in getting this set up for your account, contact Varos support via your dashboard or get in touch with us at hello@varos.com.
About the Author
Yarden Shaked
Co-founder & CEO at Varos
Learn how to beat out your competition on TikTok. We've analyzed thousands of TikTok ads accounts and discovered what the best are doing.
Check out our free benchmarking tool, where you can get KPIs by industry vertical from the thousands of companies on Varos.
Get granular, real-time benchmarks from companies just like yours.
Navigate Marketing Trends with Data-Driven Insights from 4,500 companies
Get the actionable insights your business needs to succeed. Stop analyzing your business metrics in a vacuum.
Know how you stack up
Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇
I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador
Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend
With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.
Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.
I've been seeing some content about @Varos_com so we decided to check it out.
One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.
Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇
I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!
This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc
Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇
I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador
Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend
With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.
Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.
I've been seeing some content about @Varos_com so we decided to check it out.
One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.
Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇
I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!
This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc
We're always looking for passionate teammates to come along for the ride. Shoot us an email at.